Damon Burton

Smart SEO & Internet Marketing Blog
Declined a Billion Dollar Company

Declined a Billion Dollar Company

Just declined doing business with a billion dollar company. This is kind of a first. The green sticky note is my notes from reading this contract. What I don't want to show you is who this is. Because they're a cool company and they're a big company. They're valued at...

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Government Overreaching Even in Student Mock-Commerce

Government Overreaching Even in Student Mock-Commerce

These elementary students were taught a hard lesson about big brother government overreaching. But they made me proud. Earlier this week I took off half a day this morning to chaperone my son's elementary class at "BizTown," a mock city that has jobs, inventory,...

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Team Member Milestone

Team Member Milestone

The other day I thought the SEO National team was creeping up on 50 total team members. Just realized SEO National passed 50 a while ago. I was finalizing candidates for another 5-10 positions that would bring us to the milestone, but just counted and we're ALREADY at...

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Gratitude

Gratitude

The last year+ has put a lot in perspective for me. At this morning's company meeting I asked the team if they were up for a quick round of gratitude. I'm not a fluffly business owner. Never done this team gratitude thing before. As we've grown a lot in the last year,...

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Being Vulnerable

Being Vulnerable

A funny thing happens when you show your scars. People relate. While some hide their traumas, I share my story. While others are insecure, my story is a super power. There's a tale of a successful man and a broken brother. A person asks the successful gentleman, "what...

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Told a lead “no.”

Told a lead “no.”

They had a good business, profitable and growing.  But SEO wasn't right for them, at least right now. Later, probably. But there were quicker paths to monetization that would better support the cashflow needs of SEO. They thanked me for the honesty and left a...

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Team Trust: What “Just Plain Nice” Really Means

Team Trust: What “Just Plain Nice” Really Means

"Just plain nice." Doesn't sound sexy, but it's what matters most to me on this note. Building a successful company with a loyal team doesn't always require investor money. Most times, it doesn't require any investment capital at all. I can simplify all of my...

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Team Kudos

Team Kudos

We've had some recent promotions within the team; one being a copywriter moving up to a content manager. Just received the attached kudos about the transition. As much as I appreciate the SEO National team's awesome content output, I'm equally thankful for their...

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New team member had a new baby

New team member had a new baby

"Super grateful for this job where I can work during windows when nobody is crying." I don't micromanage I don't care what days of the week my team works I don't care what hours of the day they work I built this team on trust and this is why no one ever quits and why...

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