Damon Burton

SEO & Internet Marketing Blog
It’s Official. I’m the Best Boss!

It’s Official. I’m the Best Boss!

At least, according to my SEO team. The funny thing is, I don’t really know what I do differently. I just follow a principle – support those who support you.  I strive to be more of a “leader” than a “boss,” but we have the same goal in mind. More than delegating...

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SEO is a long game

SEO is a long game

Do you want to increase your website traffic by up to 1,200%? What does that mean in dollars? Let’s do the math. This screenshot is a real client showing that in one year of SEO their traffic went from an average of 10 visitors a day to 150. The biggest chunk (85% of...

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A pretty face won’t get you as far as it used to

A pretty face won’t get you as far as it used to

Unless you're selling a weight loss pill, here is internet marketing 101... A pretty face won’t get you as far as it used to. I know competition online is tough. Everyone wants to be on the top.  But when it comes to your website, perfectly curated photos no longer...

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It’s okay to change direction.

It’s okay to change direction.

It’s okay to start something new.  It’s okay to stop something old. I'm confident that a big part of my success stems from being comfortable changing direction. I started college, but never finished because I had started a website that was taking off and took a radio...

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How do you stay sane during insane times?

How do you stay sane during insane times?

If this virus has taught me anything, it's that I now know every single email list I've ever been added to as they email that "they care" and "are here for me." 😆 Real care is shown by doing, not emailing. So I joined together with "Difference Makers" to bring a...

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I know more people that are up than down. Here’s why.

I know more people that are up than down. Here’s why.

Understandably, the world is scary right now. But I know more people that are up than down. Here's why... I don't want to downplay the seriousness of what's going on because many have been impacted.  But let's focus on opportunities. Industries are pivoting, and some...

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Encourage Others Beyond Their Opinion of You

Encourage Others Beyond Their Opinion of You

There are times when you need what hurts most, the truth. Met a friend for lunch last year. They were considering launching their own business and asked if I could give them my opinion.  Understandably, they were hesitant about starting their own thing. But their...

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I remember the 2008 recession

I remember the 2008 recession

Today's wild times remind me a lot like 13 years ago.  Well, except the whole crazy hair because you can't get a haircut thing going on. 13 years ago was when I started my business, unknowingly right before the 2008 recession. Back then I wasn't a contributor for...

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Stop. Puking. Sales. On. Social. Media.

Stop. Puking. Sales. On. Social. Media.

Unless it’s a 90% discount or you're including a free unicorn, you won’t get anyone's attention.  Here's why. Everyone likes to buy, but no one likes to be sold to. Imagine walking around a store and suddenly 10 strangers shove 75" smart TVs down your throat to...

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