Damon Burton
Smart SEO & Internet Marketing Blog
How to React to Algorithm Updates
Often the best thing to do when rankings drop... is nothing. Google is known to "sandbox" results. Either move you up or down to see if you react. If you do more of what you think moved you up, you confirm you're playing games and then they move you down further than...
Backlink Buying Networks Are Dumb
I (mostly) stopped link building nearly three years ago. My first public post about it was September 24, 2021. Then published a revised version on November 2, 2023. So many "experts" said it wouldn't work. Yet, every new algorithm update I level up more, while they...
Offices
This was my first "commercial office." This was about 15 years ago, and I rented it for $650 month. I had my agency for 4 years by then, but had worked from home the whole time until getting this office. The reason I started working here was because my wife is a...
“To live a life that needs an enemy…”
"To live a life that needs an enemy to feel like you're doing good... That's a really exhausting life to live." My friend and coach casually said that, and it landed as so much more than a passing comment. Sitting on it the last day, I realize it reminded me of how...
The top 2 contributing factors I see influencing SEO success?
1 - Platform You can only optimize what you have access to, so which CMS (content management system) you use makes a huge difference. Some platforms you can only touch SEO basics. Others you can fully access files, database, everything. If you know what you’re doing...
Latest SEO Acronym
The ultimate final street boss SEO acronym... AISEOAIOGEOLLMOAEOAISOSXOSEvOAAIOAIVOCWOCTRCRONLPNLPSEMSERPGAGSCGBP is the next evolution of AI SEO. 🔥 The first half, AISEOAIOGEOLLMOAEOAISOSXOSEvOAAIOAIVO, a holistic, omni-surface, multi-initialism framework for...
What a Psychic Medium Told Me
Last night, Hottie and I went to see a psychic medium, and you won't believe any of what she told me. Her name is Jo'Anne Smith, and Aleah has seen her several times. Aleah's shared crazy things she witnessed at the event, and every time I'm looking for the holes to...
SEO Timelines
The early months of SEO feel invisible because they are. Google hasn't recognized most of your changes yet. You're doing the work, but not seeing the results. Here's what most entrepreneurs don't understand about how long SEO takes. Months 1 – 3 What's happening:...
Best SEO Page Speed Scores by Industry
I analyzed 55 websites across 19 industries to compare page speed performance, HTML size, and GTmetrix fully loaded time. My personal goal was to see what industries trust our judgement more than emotions, let us dial in speed, and which industries are doing the best...
