Damon Burton
SEO & Internet Marketing Blog
Stop. Puking. Sales. On. Social. Media.
Unless it’s a 90% discount or you're including a free unicorn, you won’t get anyone's attention. Here's why. Everyone likes to buy, but no one likes to be sold to. Imagine walking around a store and suddenly 10 strangers shove 75" smart TVs down your throat to...
12 Business Leaders Who Changed the World
According to the U.S. Census Bureau, there are over 30 million businesses in the United States, but not all of them are doing a booming business. In fact, the Bureau of Labor Statistics reports that about 50% of them fail by their fifth year. So how do some companies...
How to Conduct a Content Audit
If you are a marketer, generating large amounts of content for you website is a big part of your job, but consistently creating content isn’t enough. You need to go through your content regularly and update, trash, or repurpose it to keep it relevant and competitive...
Want to get ahead? Be real.
Just had an awesome podcast recording with a new friend, Bunny Young; seven figures while working only 10 hours a week. But I admire something much greater than that financial accomplishment. We talked about parenthood, balancing business ownership with mom/dad life....
5 Fool-proof Delegating Tips
Let’s take a moment to state a universal truth: delegation is hard. You’ve probably heard the saying, “If you want it done right, you’ve got to do it yourself.” It can be difficult to let go of control—but it’s entirely necessary. As your business grows, you will...
Communication Skills for Dummies
You can probably think of a boss or two throughout your working experience who was a terrible communicator. My example? One of the last jobs I had before starting SEO National included a boss that talked over you, cut your conversations short, had no hesitations...
4 Red Flags To Avoid When Hiring An SEO Company
The combination of poor understanding + a cultural appetite for instant gratification = Internet Marketers, Funnel Hackers, and SEO's ripping people off. There are good guys, but the scammers are preying on the under-informed who are looking for a cheaper, easier...
Effective Customer Relationship Management
While it may be normal for businesses to lose a customer here and there, they may or may not take the time to find out where the problem occurred. Some business owners attribute this type of loss to customer unpredictability, but customers are typically pretty...
Being Horrible at the Beginning is Okay
You are going to suck at something before you’re good at it. Accept that. Was putting together new beds for my boys. First one took four hours. I put pieces on backwards, multiple times. And that was even with instructions. Second bed? 90 minutes. No instructions....