Damon Burton

Cyber Monday, the online version of Black Friday, is the biggest online shopping day of the year. And with a few billion in sales in 2016, Cyber Monday is creeping up on Black Friday as the biggest sale day of the year online or offline. It’s tailor-made for people...

Businesses of all sizes want to capitalize on the shopping frenzy of Black Friday. Shoppers spent billions on Black Friday in 2016. It is projected that this year’s total will top last year’s. And the lines between it's cousin, Cyber Monday, are just blurring more...

Thanksgiving is a time to celebrate with family and friends. Most celebrations take place in the home, but people can also honor the holiday in the workplace. Employees and company owners alike can all express appreciation for each other and for the successes of the...

Many people dream of climbing the corporate ladder or becoming a boss of their own company, thinking that the position will bring power and prestige. But those who realize their dream of moving up the company’s ranks may soon realize that leadership is not as easy as...

Like fall advertising, Halloween marketing is picking up speed as we inch closer to the big day. If you’ve been in local stores lately, you will likely see a variety of scary displays and Halloween-themed merchandise. Halloween and other holidays provide prime...

Amazon's 1-Click patent expired on September 11, 2017. Online shoppers can now expect tech titans such as Google, Microsoft, and Facebook to create internet-wide one-click ordering features across websites. 1-Click is an online purchasing technique that allows...

You could have the best product on the planet, but your business will not take off if people don’t know about it. Many startups have crashed in their first few years because they did not properly promote themselves. Generating leads for your business is a difficult...

The reason you started your business is that you believe in your products and services. Your faith and enthusiasm in your company’s offerings will help separate you from the competition. If you love your business, let your passion be visible to your customers. The...

The lives of entrepreneurs often revolve around their businesses. While the rest of the world is planning vacations or road trips, you may find it hard to take a day off out of fear of what could happen when you are away. There is always the thought that something...