Damon Burton

For many people, the holidays mean vacations. With kids out of school and many businesses winding down, people often head out of town for winter adventures or to visit extended family. For entrepreneurs, however, the holiday season is one of the busiest periods of the...

In terms of SEO, any selling platform is just a website. And you can only optimize what you have access to within that website. Unfortunately, that means that there is often only a few areas that you can improve upon within third party selling platforms like eBay and...

Will I get penalized if I have same items in multiple marketplaces, like Amazon, Ebay and my webstore? Yes, websites can get penalized for duplicate content. However, when it comes to e-commerce products, search engines are smart enough to understand that tons of...

This is a common question. "How do you get to the top for crowded keywords like shoes, women's clothing, etc." First, I'll not answer it directly and explain why not taking the crowded keyword approach is better. Then, I'll ignore my first answer and give you a direct...

Cyber Monday comes on the heels of Black Friday. It is the culmination of the biggest shopping weekend of the year and a prime opportunity for online stores to bring in huge revenues from shoppers who do not want to brave the Black Friday crowds. Online retailers can...

The fun doesn’t end with Thanksgiving. Once you pound down that delicious meal, there’s still Black Friday to look forward to. Black Friday is the official start of the holiday shopping season, and a day for the year’s biggest merchandise discounts. Retail stores...

While many workers enjoy a 9 to 5 schedule, this is not often the life of an entrepreneur. Entrepreneurs often work well beyond those hours, attending to different problems that crop up in addition to standard management tasks. As a result, business owners need to be...

As entrepreneurs, it’s easy to fixate on bolstering the company’s bottom line by increasing sales. This is critical, but it’s just as important to cut unnecessary expenses. After all, you don’t want inflated operating costs to cancel out your increases in sales...