Damon Burton

Smart SEO & Internet Marketing Blog
Design your website to tell a story.

Design your website to tell a story.

Good website design is not about how fancy-schmancy your website looks. It should be about how it makes a visitor feel. Figure out who your ideal customer is. Are they primarily men or women? In their 20's, 30's, 40's, 50's? Do they like the outdoors? Write your...

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Consider “Sponsored Projects” for your Employees

Consider “Sponsored Projects” for your Employees

Employees doing the same thing eight hours a day, five days a week, could lead to burnout. Allowing employees to work on sponsored side projects on company time can benefit both the staff and the company as long as it does not interfere with employees’ workflow....

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Teaching kids to save money

Teaching kids to save money

Aside from birthday and holidays, I buy my kids toys... about never. They have plenty, but few are from me. There are nearly daily pleas to buy them the latest and greatest shiny object in every store. "No, I won't buy you that. But you can save up your own money."...

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Sell More Online for Valentine’s Day

Sell More Online for Valentine’s Day

Valentine's Day is the first major retail holiday after the Christmas season, making it a great opportunity for marketers to promote their products. Valentine's Day spending is expected to be strong this year given the positive aspects of the U.S. economy. Customers...

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How Businesses Can Take Advantage of Valentine’s Day

How Businesses Can Take Advantage of Valentine’s Day

Valentine’s Day is not just for florists, jewelers, and chocolatiers. Every business can take advantage of this $18.9 billion romance-centered holiday by offering marketing campaigns and unique promotions that appeal to their audience.     Here are just a...

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Women are Amazing

Women are Amazing

My wife of 11 years is out for a few days and it's life altering. Shout out to all the parents. Especially single parents. Running a house full of kids, laundry, school drop-offs and pickups before, after, and in between work, and homework in the afternoon, all while...

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Better Presentation Skills for Business Owners

Better Presentation Skills for Business Owners

You might have a revolutionary idea, but you cannot convince other people to get behind it if you do not know how to sell it effectively. The success of any business is largely due to its owner’s skills that help land lucrative accounts.     We now live in...

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Suck it up and allow your employees to work remotely

Suck it up and allow your employees to work remotely

Whether you want to allow employees to work remotely, or not, you may not have a choice. As younger generations continue to increase in their percentage of the workforce, the mentality of millennials is spreading. People want freedom. Freedom is the new currency. And...

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