Damon Burton

Smart SEO & Internet Marketing Blog
$1,000,000 White Label SEO RFP > Local Clients > Jazz game

$1,000,000 White Label SEO RFP > Local Clients > Jazz game

Fun week. Was sent an 8-page RFP for a $1,000,000/yr partnership, flew our COO in town to map out some big updates this year, and got in some face time with a few clients while he was here. Most of our clients aren't in my state, but didn't realize how many are until...

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Why SEO Isn’t a One‑Time Thing

Why SEO Isn’t a One‑Time Thing

There are some things you can do for your business that are one-and-done: signing a lease, setting up an LLC, designing a logo. Search engine optimization is not one of these things. Think of it like gardening: you don't plant seeds in March and harvest in April. You...

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Speaking Opportunity Cost

Speaking Opportunity Cost

People want to associate themselves with winners. The more you win, the more messages you'll get.  The more invites you'll get.  The more everything you'll get. Much of it's great, like more referrals. Other opportunities are awesome, but you need to be realistic with...

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Why Build a Personal Brand

Why Build a Personal Brand

This is why you build a personal brand. Because as business evolves, your personal brand can follow you wherever you go. In my case, as search engine optimization evolves into AI optimization. Having built a personal brand over the years in SEO sets up an easy...

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Time Flies

Time Flies

Shout out to you. The younger you that set you up to be the current you. 40's me is grateful for 30's me that grinded. I loved that phase. I loved early mornings, not because I liked waking early. I just loved getting a head start on the world. I'd often get more done...

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Entrepreneur Sacrifices

Entrepreneur Sacrifices

Been thinking how there's an entrepreneurs equivalent of the quote "Man sacrifices his health in order to make money. Then he sacrifices money to recuperate his health..." In entrepreneurship, the health one still exists, but it's also sacrificing relationship to make...

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Lake SEO Mastermind

Lake SEO Mastermind

Hosting a 3 day SEO retreat at my lake home the last few days was truly life changing.  Not only for my  ̶g̶u̶e̶s̶t̶s̶  new friends, but for myself. I said it would be intimate.  I said it was limited to just three rooms. I said I would show anything asked of me how...

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How I closed a $126,000 website redesign

How I closed a $126,000 website redesign

Just closed a $126,000 website redesign. And it supports the post I made 4 days ago about greatness > greed. The post the other day started, "Friends, your greed for revenue is sacrificing the thing you think you're securing." And it's the perfect example of how I...

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Kid Messes

Kid Messes

Messes around the house used to drive me crazy. I mean, they still do on some days, but less so as a whole.  Their bedrooms are still disasters, but random forts in hallways and living rooms are mostly down to one kid. Oldest kid is too old. Middle does it sometimes,...

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