19% increase in traffic, and skyrocketed from zero conversions > 122 in just a few months.

Was reviewing the team’s quarterly summaries from last month and saw this new local service provider’s results and how quickly they started crushing it.

They had next to no content other than basic service pages.

Think about it… You can only rank on Google for what Google can read. So, here’s what you do:

  1. Create long form content on their main money pages.
  2. Add service schema.  “Schema” is Google’s love language. It TELLS Google what you offer instead of making it guess.
  3. Then, created a content machine of on-going, unique, authoritative content that links back to the money page to reinforce them as the ones to rank, and that have the best call-to-action.


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