Damon Burton

This is a common question. "How do you get to the top for crowded keywords like shoes, women's clothing, etc." First, I'll not answer it directly and explain why not taking the crowded keyword approach is better. Then, I'll ignore my first answer and give you a direct...

Cyber Monday comes on the heels of Black Friday. It is the culmination of the biggest shopping weekend of the year and a prime opportunity for online stores to bring in huge revenues from shoppers who do not want to brave the Black Friday crowds. Online retailers can...

The fun doesn’t end with Thanksgiving. Once you pound down that delicious meal, there’s still Black Friday to look forward to. Black Friday is the official start of the holiday shopping season, and a day for the year’s biggest merchandise discounts. Retail stores...

While many workers enjoy a 9 to 5 schedule, this is not often the life of an entrepreneur. Entrepreneurs often work well beyond those hours, attending to different problems that crop up in addition to standard management tasks. As a result, business owners need to be...

As entrepreneurs, it’s easy to fixate on bolstering the company’s bottom line by increasing sales. This is critical, but it’s just as important to cut unnecessary expenses. After all, you don’t want inflated operating costs to cancel out your increases in sales...

Entrepreneurs often have their hands full during the holiday season, the time of the year when businesses realize their biggest revenues due to the unprecedented volume of shoppers flooding the malls and Internet in search of great deals. It can be difficult to...

Consumer confidence is at an unprecedented height due to the signs of stability in the economy. This means that businesses can expect an ample surge in sales for the holiday shopping season, which unofficially starts on Black Friday, the day after Thanksgiving. Black...

Boss’s Day was originally developed to honor managers for mentoring and serving their employees. After all, an ideal boss is not the person who loves to boss people around, but rather a leader who encourages others to follow by being an example and teacher that others...