Things I’ve never pitched in my 18 years as an entrepreneur…

❌ NFTs
❌ Bitcoin
❌ Crypto
❌ Chat bots
❌ Mobile apps
❌ Social media automations
❌ AI (other than how to optimize for it)

Things I have sold.

✅ SEO

That’s it.  One thing. 18 years.

None of the ❌ above are bad individually. But when a marketer moves their lipstick to a new pig every 6-12 months, speaks to their reliability and results.

They’re not businessmen. They’re showmen.

Stop chasing shiny objects experts. Start appreciating consistency and predictability.

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