Things I’ve never pitched in my 18 years as an entrepreneur…
❌ NFTs
❌ Bitcoin
❌ Crypto
❌ Chat bots
❌ Mobile apps
❌ Social media automations
❌ AI (other than how to optimize for it)
Things I have sold.
✅ SEO
That’s it. One thing. 18 years.
None of the ❌ above are bad individually. But when a marketer moves their lipstick to a new pig every 6-12 months, speaks to their reliability and results.
They’re not businessmen. They’re showmen.
Stop chasing shiny objects experts. Start appreciating consistency and predictability.