$30,000…
That’s how much a retail client told me they spend in paid ads each month to equate the amount of traffic they are getting organically for only $3k in SEO.
… and the SEO leads convert higher with higher average order value.
Paid ads work, but you’re interrupting them = lower conversions.
Not bad conversions. Just usually lower than organic.
This is because people searching for specific things (what you sell) in search = buyer intent. Your ideal customer with money in hand, ready to buy.
- Plus, no checking daily ad spend.
- No juggling countless tracking pixels.
- No constantly checking ad quality scores and if your ad account got shut down… again.
SEO = profit + peace of mind