How to optimize your website’s description for Google love.

This is called your meta description, and all major website platforms allow you to update it. Here’s how to maximize it:

🟡 Sentence 1
Summarize the page and your value propositions.  People need to know why they should click.

🟢 Sentence 2
Encourage a click with a call-to-action.  Google often gives sites with a higher click-through rate the benefit of the doubt, so be compelling.

Join the cool kids

Read my latest SEO advice, how I prioritize family, & teach my kids entrepreneurship.

Appreciate you subscribing. I try keeping the list actionable. Hope you enjoy.

Skip to content