Too many agencies brag about “knocking it out of the park” over one year client retention. The digital marketing industry needs to hold itself to a better standard…
If you’re delivering results and good customer service, one year should be your baseline.
I have SEO clients that have been with me for 17 years.
If I removed the highs and lows, I’d estimate my average client retention to be 5-8 years.
That’s the real game… yearsssss.
